Candidate Resentment
Candidate Resentment Calculator: Measure the Cost of Poor Hiring Experience
The Candidate Resentment Calculator measures the share of applicants who stop engaging with your brand as consumers after a poor hiring experience — refusing to reapply, refer others, or purchase products and services. In 2025, the average global resentment rate hit a record 15%. The tech industry reached 28%.
Candidate Resentment Calculator
Enter in your numbers and estimate your resentment to see costs. CandE Research pegs candidate resentment at 15%.
Total Summary
Number of Annual Hires
1,200
Total Number of Applicants
14,400
Total Rejected Candidates
13,200
Annual Customer Value
$400.00
Resentment Rate
15%
Potential Lost Revenue
$792,000.00
Find Out What Candidate Resentment Is Costing You
Join the CandE Benchmark Research Program to measure your actual resentment rate and better understand your candidate experience ROI. Or request a Survale demo to begin actively managing candidate experience at scale.